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Measure What Matters: The New Metrics of AI-Driven Sales Orgs

Measure What Matters: The New Metrics of AI-Driven Sales Orgs

Measure What Matters: The New Metrics of AI-Driven Sales OrgsEstee Woods
Published on: 27/05/2025

Most sales AI implementations fail to deliver measurable ROI for one reason: they're measuring the wrong things. While 76% of sales organizations have adopted AI tools, only 28% can demonstrate meaningful revenue impact. The difference isn't in the technology—it's in the metrics.

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Reimagining the Seller's Role with AI

Reimagining the Seller's Role with AI

Reimagining the Seller's Role with AIEstee Woods
Published on: 27/05/2025

Account research can make or break your sales opportunities. Yet this critical function often traps sellers in hours of manual information gathering when they should be strategizing and engaging with prospects. The true power of AI lies not just in automating administrative tasks, but in transforming how sellers approach account research and opportunity identification.

GTMAI
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